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<channel>
	<title>Salty Pretzels Entertainment</title>
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	<link>http://www.saltypretzels.com</link>
	<description>smart, creative brand development for kids and some grown-ups, too</description>
	<lastBuildDate>Tue, 03 Jan 2012 17:03:00 +0000</lastBuildDate>
	<language>en</language>
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		<title>Finland&#8217;s School Success Beats Ours &#8216;Cause They Do It Opposite From Us</title>
		<link>http://www.saltypretzels.com/2011/12/31/finlands-school-success-beats-ours-cause-they-do-it-opposite-from-us/</link>
		<comments>http://www.saltypretzels.com/2011/12/31/finlands-school-success-beats-ours-cause-they-do-it-opposite-from-us/#comments</comments>
		<pubDate>Sat, 31 Dec 2011 19:50:11 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Pretzel Bites]]></category>

		<guid isPermaLink="false">http://www.saltypretzels.com/?p=885</guid>
		<description><![CDATA[&#160; Fascinating article in The Atlantic, What American&#8217;s Keep Ignoring About Children&#8217;s Success. We think it&#8217;s worth taking note. They are always at the top of the list, we&#8217;re always in the middle. It may well be because they do things OPPOSITE of the way we do it. There are no private schools in Finland. [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://cdn.theatlantic.com/static/mt/assets/national/finnish-kids.jpg" alt="finnish-kids.jpg" /></p>
<p>&nbsp;</p>
<p>Fascinating article in <em>The Atlantic</em>, <a href="http://www.theatlantic.com/national/archive/2011/12/what-americans-keep-ignoring-about-finlands-school-success/250564/" target="_blank">What American&#8217;s Keep Ignoring About Children&#8217;s Success.</a> We think it&#8217;s worth taking note. They are always at the top of the list, we&#8217;re always in the middle. It may well be because they do things OPPOSITE of the way we do it.</p>
<p>There are no private schools in Finland.</p>
<p>Finland has no standardized tests.</p>
<p>There&#8217;s no word for accountability in Finnish. Accountability is something that is left when responsibility has been subtracted.</p>
<p>All teachers and administrators are given prestige, decent pay, and a lot of responsibility. A master&#8217;s degree is required to enter the profession, and teacher training programs are among the most selective professional schools in the country. If a teacher is bad, it is the principal&#8217;s responsibility to notice and deal with it</p>
<p>Sounds almost subversive, doesn&#8217;t it? Or, I&#8217;m thinking perhaps that it sounds like keys to success for both students AND teachers. Radical thoughts, no?</p>
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			<wfw:commentRss>http://www.saltypretzels.com/2011/12/31/finlands-school-success-beats-ours-cause-they-do-it-opposite-from-us/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>Bill Moyers&#8217; Is Back (and some great art!)</title>
		<link>http://www.saltypretzels.com/2011/11/18/bill-moyers-is-back-and-some-great-art/</link>
		<comments>http://www.saltypretzels.com/2011/11/18/bill-moyers-is-back-and-some-great-art/#comments</comments>
		<pubDate>Fri, 18 Nov 2011 21:29:48 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Pretzel Bites]]></category>
		<category><![CDATA[pbs moyers children's books illustration kids salty pretzels]]></category>

		<guid isPermaLink="false">http://www.saltypretzels.com/?p=872</guid>
		<description><![CDATA[When I was producing that little doggie show for PBS, there was no one who impressed me more than Bill Moyers and I have been a big fan ever since first hearing him speak. Take a look at his most recent PBS KEYNOTE ADDRESS and see  the most articulate reasons for why we need PBS&#8211;and [...]]]></description>
			<content:encoded><![CDATA[<p>When I was producing that little doggie show for PBS, there was no one who impressed me more than Bill Moyers and I have been a big fan ever since first hearing him speak. Take a look at his most recent <a href="http://www.huffingtonpost.com/bill-moyers/the-pivotal-role-of-publi_b_1097950.html" target="_blank">PBS KEYNOTE ADDRESS</a> and see  the most articulate reasons for why we need PBS&#8211;and why we need Bill Moyers! . At Salty Pretzels, we are thrilled that he will be back in January with his new show.</p>
<p>And when you&#8217;re done, take a look at the <a href="http://www.nytimes.com/slideshow/2011/11/09/books/bkr-illo-ss.html" target="_blank">NY Times Best Illustrated Children&#8217;s Books</a> of 2011. There is truly some beautiful, original work highlighted here.&#8217;</p>
<p><a href="http://saltypretzels.com/wp-content/uploads/2011/11/bookart.jpg"><img class="alignnone size-full wp-image-876" title="bookart" src="http://saltypretzels.com/wp-content/uploads/2011/11/bookart.jpg" alt="" width="301" height="312" /></a></p>
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		<item>
		<title>Kids have media thrust upon them&#8230;</title>
		<link>http://www.saltypretzels.com/2011/10/27/kids-have-media-thrust-upon-them/</link>
		<comments>http://www.saltypretzels.com/2011/10/27/kids-have-media-thrust-upon-them/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 16:41:50 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Pretzel Bites]]></category>
		<category><![CDATA["children's entertainment"]]></category>
		<category><![CDATA[commonsense]]></category>
		<category><![CDATA[kids]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[toddlers]]></category>
		<category><![CDATA[tv]]></category>

		<guid isPermaLink="false">http://www.saltypretzels.com/?p=825</guid>
		<description><![CDATA[&#8230;and it&#8217;s the grown-ups in their live&#8217;s job to change that. Some fabulous reports and commentary are out regarding Common Sense Media’s research on media use by kids 0-8.   It&#8217;s called, &#8220;Zero to Eight: Children&#8217;s Media Use in America A Common Sense Media Research Study October 25, 2011.&#8221;  (You &#8220;0&#8243; kids probably come under a whole other discussion, but [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://saltypretzels.com/wordpress/wp-content/uploads/2011/10/commonsense_184x245splash.png"><img title="commonsense_184x245splash" src="http://saltypretzels.com/wordpress/wp-content/uploads/2011/10/commonsense_184x245splash.png" alt="" width="184" height="245" /></a>&#8230;and it&#8217;s the grown-ups in their live&#8217;s job to change that.</p>
<p>Some fabulous reports and commentary are out regarding<a href="http://http://www.commonsensemedia.org/" target="_blank"> Common Sense Media</a>’s research on media use by kids 0-8.   It&#8217;s called, <a href="http://www.commonsensemedia.org/research/zero-eight-childrens-media-use-america" target="_blank">&#8220;<strong>Zero to Eight: Children&#8217;s Media Use in America </strong>A Common Sense Media Research Study <em>October 25, 2011.&#8221;</em></a>  (You &#8220;0&#8243; kids probably come under a whole other discussion, but I digress).</p>
<p>Lisa Guensey, the Director of the Early Education Initiative at the New America Foundation writes wonderfully in <a href="http://www.huffingtonpost.com/lisa-guernsey/kids-media-consumption_b_1029945.html" target="_blank">The Huffington Post</a> about the questions that arise from the report.</p>
<p>As you begin to decipher this yourself, see their main findings:</p>
<p><a href="http://www.commonsensemedia.org/research/zero-eight-childrens-media-use-america/key-finding-1%253A-young-children-use-digital-media-frequently">Key Finding 1: Young Children Use Digital Media Frequently</a></p>
<p><a href="http://www.commonsensemedia.org/research/zero-eight-childrens-media-use-america/key-finding-2%253A-substantial-digital-divide">Key Finding 2: Substantial Digital Divide</a></p>
<p><a href="http://www.commonsensemedia.org/research/zero-eight-childrens-media-use-america/key-finding-3%253A-kids-under-2-spend-most-time-watching-tv">Key Finding 3: Kids Under 2 Spend Most Time Watching TV</a></p>
<p><a href="http://www.commonsensemedia.org/research/zero-eight-childrens-media-use-america/key-finding-4%253A-tv-dominates-young-child-media-time">Key FInding 4: TV Dominates Young Child Media Time</a></p>
<p><a href="http://www.commonsensemedia.org/research/zero-eight-childrens-media-use-america/key-finding-5%253A-broadcast-tv-most-accessible">Key Finding 5: Broadcast TV Most Accessible</a></p>
<p><a href="http://www.commonsensemedia.org/research/zero-eight-childrens-media-use-america/key-finding-6%253A-demographic-differences-in-media-use">Key Finding 6: Demographic Differences in Media Use</a></p>
<p><a href="http://www.commonsensemedia.org/research/zero-eight-childrens-media-use-america/key-finding-7%253A-media-multitasking">Key Finding 7: Media Multitasking</a></p>
<p>And here is the other report from the <a href="http://www.joanganzcooneycenter.org/Reports-28.html" target="_blank">Joan Ganz Cooney Center</a> earlier this year:<a href="http://www.joanganzcooneycenter.org/upload_kits/jgcc_alwaysconnected.pdf" target="_blank">&#8220;<strong>Always Connected: The new digital media habits of young children</strong> by Aviva Lucas Gutnick et al. March 2011</a></p>
<p>With our deep concern about the relationship between kids and media here at Salty Pretzels, no matter what transpires we seem to come up with the same conclusion:  we must find a way for caregivers to spend time with their kids. The more they do together, the better their lives will be. How can we promote this to the most underserved community, the lower income families? Who has time? How do we make time? We grown ups don’t have to teach our Little Ones all the  time. Just being with them and  engaging them in conversations about their world is the best possible support you can offer them. All our children need to have  intimate, loving communication</p>
<p>You can view the full Common Sense Media report <a href="http://www.commonsensemedia.org/sites/default/files/research/zerotoeightfinal2011.pdf" target="_blank">HERE</a>.</p>
<p>And thanks to a tweet from <a href="https://twitter.com/#!/360KID" target="_blank">@360kid</a> that first brought my attention to the report.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>After 9/11 How We and The World Teach It</title>
		<link>http://www.saltypretzels.com/2011/09/11/after-911-how-we-and-the-world-teach-it/</link>
		<comments>http://www.saltypretzels.com/2011/09/11/after-911-how-we-and-the-world-teach-it/#comments</comments>
		<pubDate>Sun, 11 Sep 2011 16:32:33 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Pretzel Bites]]></category>

		<guid isPermaLink="false">http://www.saltypretzels.com/?p=795</guid>
		<description><![CDATA[There have been some very interesting comments this week about how the world teaches the events of 9/11 . There&#8217;s a great article  from Boston&#8217;s WBUR station by a Tufts Graduate Student you can see HERE. Just as importantly, how we&#8217;re teaching it at home makes one really think of the consequences as in this aritcle [...]]]></description>
			<content:encoded><![CDATA[<p>There have been some very interesting comments this week about how the world teaches the events of 9/11 . There&#8217;s a great article  from Boston&#8217;s WBUR station by a Tufts Graduate Student you can see <a title="9?11 Taught Differently Around the World" href="http://www.wbur.org/2011/09/08/911-taught-differently" target="_blank">HERE</a>. Just as importantly, how we&#8217;re teaching it at home makes one really think of the consequences as in this aritcle from the Pittsburgh Post Gazette <a title="How Are The Attacks Being Taught In Schools" href="http://www.post-gazette.com/pg/11247/1171797-455.stm" target="_blank">HERE</a>.   On radio, there has been much discussion about how in Texas some school districts barely mention the event. The main reason for this is that they don&#8217;t know how.</p>
<p>And before you say we better hurry up and think of something because we must never forget, I am reminded of the woman on NPR&#8217;s <a href="http://www.thisamericanlife.org/" target="_blank">This American Life</a>, who&#8217;s husband died at the World Trade Center and said the only way she can move on is if she forgets. I&#8217;m sure she&#8217;s not wrong. It&#8217;s an interesting debate, and when you read how the rest of the world treats this, you may wish to spread the word that we must at least make it clear for those who do need to share. Peace.</p>
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		<title>Kids (always) suck at history</title>
		<link>http://www.saltypretzels.com/2011/06/27/kids-always-suck-at-history/</link>
		<comments>http://www.saltypretzels.com/2011/06/27/kids-always-suck-at-history/#comments</comments>
		<pubDate>Mon, 27 Jun 2011 23:52:36 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Pretzel Bites]]></category>
		<category><![CDATA[kids tweens salty pretzels history teach]]></category>

		<guid isPermaLink="false">http://saltypretzels.com/?p=784</guid>
		<description><![CDATA[Someone (some thing?) once said, &#8220;sharing is caring,&#8221; so I share a great article by Nick Paumgarten in last week&#8217;s New Yorker. Everyone&#8217;s up in arms that kids today don&#8217;t know history. But apparently kids NEVER knew history. A Stanford professor shared: &#8220;...the first large-scale proficiency study—of Texas students, in 1915-16—demonstrated that many couldn’t tell [...]]]></description>
			<content:encoded><![CDATA[<p>Someone (some thing?) once said, &#8220;sharing is caring,&#8221; so I share a great article by Nick Paumgarten in last week&#8217;s <a href="http://www.newyorker.com/talk/2011/06/27/110627ta_talk_paumgarten" target="_blank">New Yorker</a>. Everyone&#8217;s up in arms that kids today don&#8217;t know history. But apparently kids NEVER knew history. A Stanford professor shared: &#8220;.<em>..the first large-scale proficiency study—of Texas students, in 1915-16—demonstrated that many couldn’t tell Thomas Jefferson from Jefferson Davis or 1492 from 1776. A 1943 survey of seven thousand college freshmen found that, among other things, only six per cent of them could name the original thirteen colonies. “Appallingly ignorant,” the Times harrumphed, as it would again in the face of another dismal showing, in 1976. </em>It&#8217;s our &#8220;amnesia of past ignorance.&#8221; Maybe we&#8217;re hopeless, though I hope not. And aren&#8217;t you proud of me for not just bashing Texas for this?</p>
<p>Read more <a href="http://www.newyorker.com/talk/2011/06/27/110627ta_talk_paumgarten#ixzz1QWVYgxX0">http://www.newyorker.com/talk/2011/06/27/110627ta_talk_paumgarten#ixzz1QWVYgxX0</a></p>
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		<slash:comments>5</slash:comments>
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		<title>Kids Need to Play</title>
		<link>http://www.saltypretzels.com/2011/04/03/find-us-on-facebook/</link>
		<comments>http://www.saltypretzels.com/2011/04/03/find-us-on-facebook/#comments</comments>
		<pubDate>Sun, 03 Apr 2011 16:16:54 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Pretzel Bites]]></category>
		<category><![CDATA[kids teach salty pretzels play]]></category>

		<guid isPermaLink="false">http://saltypretzels.com/wordpress/?p=577</guid>
		<description><![CDATA[We always like the opportunity to push play for kids. It&#8217;s the greatest way to learn. And the rest of the world takes some wonderful chances melding art, design, and usability. Check it out here. ]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-721" href="http://saltypretzels.com/wordpress/?attachment_id=721"><img class="alignnone size-full wp-image-721" title="playground1" src="http://saltypretzels.com/wordpress/wp-content/uploads/2011/05/playground1.jpg" alt="" width="224" height="288" /></a></p>
<p>We always like the opportunity to push play for kids. It&#8217;s the greatest way to learn. And the rest of the world takes some wonderful chances melding art, design, and usability. Check it out <a title="The Cool Hunter" href="http://www.thecoolhunter.net/article/detail/1577/reinventing-kids-spacesplaygrounds" target="_blank">here</a>. <a href="http://www.facebook.com/pages/Salty-Pretzels-Entertainment/45810835372"></a></p>
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		<slash:comments>1</slash:comments>
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		<title>The Cat And a Poke</title>
		<link>http://www.saltypretzels.com/2011/03/04/a-photo-post/</link>
		<comments>http://www.saltypretzels.com/2011/03/04/a-photo-post/#comments</comments>
		<pubDate>Fri, 04 Mar 2011 15:18:26 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Commercials]]></category>
		<category><![CDATA[commercials kids cat hat pocoyo]]></category>

		<guid isPermaLink="false">http://smashingmultimedia.sarah-neuber.de/?p=361</guid>
		<description><![CDATA[We&#8217;d like to thank our friends at NCircle Entertainment for letting us create and produce two new TV spots for them for Random House&#8217;s new PBS show, The Cat In The Hat Knows A Lot About That! and the international star, Pocoyo!]]></description>
			<content:encoded><![CDATA[<p>We&#8217;d like to thank our friends at <a href="http://www.ncircleentertainment.com">NCircle Entertainment</a> for letting us create and produce two new TV spots for them for Random House&#8217;s new PBS show, <a href="http://www.pbs.org" target="_blank"><em> The Cat In The Hat Knows A Lot About That</em>!</a> and the international star, <em><a href="http://www.pocoyo.com" target="_blank">Pocoyo!</a></em></p>
<p><a rel="attachment wp-att-423" href="http://saltypretzels.com/wordpress/?attachment_id=423"><img class="alignnone size-full wp-image-423" title="The Cat in the Hat Knows..." src="http://saltypretzels.com/wordpress/wp-content/uploads/2009/08/IMG_3616.jpg" alt="" width="326" height="217" /></a><img class="alignnone size-full wp-image-424" title="IMG_3616_v2" src="http://saltypretzels.com/wordpress/wp-content/uploads/2009/08/IMG_3616_v2.jpg" alt="Pocoyo" width="216" height="287" /></p>
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		<title>What We Can Do For You</title>
		<link>http://www.saltypretzels.com/2009/07/18/photography-post/</link>
		<comments>http://www.saltypretzels.com/2009/07/18/photography-post/#comments</comments>
		<pubDate>Sun, 19 Jul 2009 01:31:48 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[children kids tweens commercials trailers salty]]></category>

		<guid isPermaLink="false">http://smashingmultimedia.sarah-neuber.de/?p=57</guid>
		<description><![CDATA[Lorem ipsum dolor sit amet, consectetuer adipiscing elit.]]></description>
			<content:encoded><![CDATA[<p>We tell stories with our commercials, trailers, videos, and publishing. We create them. We produce them. With our Peabody Award-winning talent. Kids stuff. And some cool grown-up stuff, too! Let us add video to your exhibit, talk, or ipad presentation. Think industrials, viral web, B2B&#8230;And see how affordable and invaluable broadcast can be.  And don&#8217;t forget to check out our page tabs above!  <a rel="attachment wp-att-692" href="http://saltypretzels.com/wordpress/?attachment_id=692"></a><a rel="attachment wp-att-692" href="http://saltypretzels.com/wordpress/?attachment_id=692">
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		<title>We Sizzle</title>
		<link>http://www.saltypretzels.com/2009/07/18/another-photography-post/</link>
		<comments>http://www.saltypretzels.com/2009/07/18/another-photography-post/#comments</comments>
		<pubDate>Sun, 19 Jul 2009 01:31:28 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Sizzles]]></category>
		<category><![CDATA[sizzle video b2b salty]]></category>

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		<description><![CDATA[Lorem ipsum dolor sit amet, consectetuer adipiscing elit.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.youtube.com/watch?v=SObTcWVcPe8"><img class="alignnone size-medium wp-image-428" title="IMG_8038" src="http://saltypretzels.com/wordpress/wp-content/uploads/2009/08/IMG_8038-160x106.jpg" alt="" width="160" height="106" /></a></p>
<p>We do sizzle videos too! Unbelievable creative with perfectly priced production!</p>
<p>&nbsp;</p>
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		<title>Another Way To School?</title>
		<link>http://www.saltypretzels.com/2009/07/18/video-post/</link>
		<comments>http://www.saltypretzels.com/2009/07/18/video-post/#comments</comments>
		<pubDate>Sun, 19 Jul 2009 01:27:21 +0000</pubDate>
		<dc:creator>salty</dc:creator>
				<category><![CDATA[Pretzel Bites]]></category>
		<category><![CDATA[kids school salty creative rsa]]></category>

		<guid isPermaLink="false">http://smashingmultimedia.sarah-neuber.de/?p=50</guid>
		<description><![CDATA[Lorem ipsum dolor sit amet, consectetuer adipiscing elit.]]></description>
			<content:encoded><![CDATA[<p>A brilliant piece on education and schooling (and how we&#8217;re doing it&#8230;wrong?) by the <a href="http://comment.rsablogs.org.uk/2010/10/14/rsa-animate-changing-education-paradigms//">RSA</a> has beautifully meshed the information world and internet art in a talk by Sir Ken Robinson. Take a few minutes and see not only how right I think they are, but how it seems that this is really what the web is for.</p>
<p>The Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA) has been a cradle of enlightenment thinking and a force for social progress. Our approach is multi-disciplinary, politically independent and combines cutting edge research and policy development with practical action.</p>
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